Business growth requires the right tools. This blog shows how Microsoft 365 Copilot enables businesses of all sizes to streamline operations, reduce administrative burdens, and empower teams with AI-driven support. Whether you're drafting communications or analyzing data, Copilot helps you move faster. Read the blog to see how AI can support your next phase of growth. Ready to apply it? Contact Emerald Group to start the conversation.
What is Microsoft 365 Copilot?
Microsoft 365 Copilot is an AI-powered tool designed to help businesses streamline workflows, boost productivity, and drive growth. It assists teams in managing repetitive tasks, such as drafting reports and summarizing information, allowing them to focus on more strategic work. By integrating Copilot into daily operations, businesses can enhance collaboration and efficiency.
How do small and medium-sized businesses use Copilot?
Small and medium-sized businesses (SMBs) are using Microsoft 365 Copilot in various ways. For instance, Morula Health uses it to summarize complex data, reducing content creation time significantly. PKSHA Technology analyzes customer feedback with Copilot in Teams, speeding up product development. Additionally, marketing teams like Newman’s Own create campaign briefs much faster, allowing them to respond quickly to market trends.
What are the measurable benefits of using Copilot?
Businesses that adopt Microsoft 365 Copilot can expect several measurable benefits. According to a Forrester study, 59% of surveyed businesses reported a decrease in operating costs by 1% to 20%, while 51% saw reductions in supply chain costs between 1% and 10%. Additionally, companies experienced improved productivity, with some reporting boosts of 10% to 20% in efficiency, leading to faster project timelines and enhanced decision-making.
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